Community Highlights: Meet Idayat Sambo of Covermecutee

Today we’d like to introduce you to Idayat Sambo.

Hi Idayat, please kick things off for us with an introduction to yourself and your story. 
5 years ago, I took a trip to the store to get an outfit for a special occasion, I had already pictured a color block maxi skirt paired with a nice long sleeve shirt. It was during summer so the store I went to have a lot of fun color options to choose from. As I walked into the store, I spotted a beautiful bright colored, circle Maxi skirt; I was so excited. As a got to the rack a grabbed the skirt and the fabric was perfect. Lightweight and soft, just as I imagined. I tried it on to check the fit, then got the biggest disappointment. I found a long slit that ran from the floor to the upper thigh. As a modest Muslim woman, it has always been a chore to find clothing that was modest enough for me. A lot of times just like this day I ended up not going to the occasion. That same night out of frustration I decided since I couldn’t find what I could wear I’ll start making them myself. As I started getting my social life back from making modest clothing myself people would ask me, where did you get that? Well, I made it, can you make me one? This is How Covermecutee started! 

We all face challenges, but looking back, would you describe it as a relatively smooth road?
Entrepreneurship has never been smooth for me, I had a lot of problems with sewing different fabrics, machine breaking down, creating designs no one wanted, and the biggest part financial support to keep the business growing. Even as a have concurred most of these setbacks the most painful one now is explaining myself to people of how much MODEST FASHION for Muslims is highly needed and there is a big market for it. Islam being the fastest growing Religion in the US, it can only get better. To add to that, the anxiety from being the only women with a hijab on in rooms full of entrepreneurs and investors is a daily struggle. However, I love what I do, the people I represent and serve. That’s what keeps me going 

Thanks for sharing that. So, maybe next, you can tell us a bit more about your business.
At Covermecutee we create effortless stylish clothing for busy modest women by designing size-inclusive outfits to help achieve head-to-toe modest looks while saving time & boosting self-confidence! Covermecutee is a lifestyle that simplifies modesty for everyday women. What makes our brand unique includes Representation of the minority modest woman, Size Inclusive and positivity, and Fast growth of our community online. Even when Companies we’re closing down during covid, Covermecutee was growing rapidly. 

Currently working on getting into Walmart as we have been invited to open call to pitch 2 of our products. Our goal is to make modest fashion available and affordable with quality. 

If we knew you growing up, how would we have described you?
It’s funny that I now own a fashion Brand because while growing up, I used to get bullied for showing up! They will always tell me I just wanted to be noticed but the fact was that I could not go unnoticed, I was not even trying. I have always love looking good and being comfortable. As a Nigerian, our culture encourages bright colors and looking great at all times. My grandma would also make sure I looked good. 

Contact Info:

• Website: covermecutee.com
• Instagram: Covermecutee
• Facebook: Covermecutee
• Youtube: Covermecutee

Image Credits
Drico Lamar