Story & Lesson Highlights with Julia Mason (Niedzialek) of Cleveland

Julia Mason (Niedzialek) shared their story and experiences with us recently and you can find our conversation below.

Julia, it’s always a pleasure to learn from you and your journey. Let’s start with a bit of a warmup: What do the first 90 minutes of your day look like?
The first 90 minutes of my ideal day (when everything flows with ease) start with me waking before the kids and carving out space just for myself. I move through getting ready, open my Five Minute Journal, speak my financial affirmations, and drop into a HeartMath meditation. With my mind clear and heart aligned, I then check in on my coaching clients and email to begin the day grounded, resourced, and connected.

Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Julia Mason, the founder of Enthusiasm Lab, where I blend transformative coaching, high-end branding, and soul-aligned business strategy to help women entrepreneurs create lives and businesses that actually feel like them. My journey has always been about saying yes to my inner whisper, even when it didn’t make sense on paper, and that’s what I now guide others to do.

What makes my work unique is that it’s not just about building a beautiful website or brand, it’s about helping women slow down, listen to themselves, and create from a place of alignment. I integrate practices like embodiment, shadow work, and nervous system healing alongside concrete strategy, so the result isn’t just marketing that “works,” but businesses that feel alive, sustainable, and magnetic.

Right now, I’m most excited about The High Vibe Collective, a sacred membership for women ready to soften, expand, and lead with intention, and my Life Artistry Mentorship, where I serve as a Coach for Creators, Healers & Heart-Led Leaders, walking women through creating lives rooted in joy, creativity, and feminine embodiment.

At the heart of everything I do is the belief that when a woman trusts herself and creates from her truth, she not only transforms her own life but creates a ripple effect that impacts her family, community, and the world.

Okay, so here’s a deep one: What did you believe about yourself as a child that you no longer believe?
As a child, I believed I wasn’t worthy or good enough. I grew up in a small old farmhouse on one side of town and went to school in an upper-middle-class community. I was raised by incredibly hardworking parents. We had fresh fruit and vegetables growing in the garden, and my mom, the youngest of nine, carried a deep frugality from her upbringing, (Think only filling up the bathtub with a couple inches of water and always turning all the lights off all the time!) and both of my parents embodied that Midwestern super hardworking ethic.

Although I always had more than enough…at school, the story I told myself was that I was less than because we shopped at Goodwill and yard sales and didn’t have extra money for sports or activities. I internalized that difference and thought if I worked hard enough and made a lot of money one day, I could finally feel worthy. By high school, I was juggling three jobs while attending beauty school half the day, my inner “hard worker” was in overdrive.

It took years of deep inner work to realize that money was never going to heal my sense of worth. Worthiness is an inside job. Even now, I’m reminded of it when I hit a goal and immediately chase the next one. That’s why I believe so deeply in the coaching work I offer. We all need support and guidance to do the soul work that truly transforms us. No amount of money, success, or things will ever satisfy the ache, it’s our connection to our higher power and our inner wisdom, however we define it, that fills that space.

When did you stop hiding your pain and start using it as power?
I stopped hiding my pain when I realized that my wounds could actually be my greatest teachers. As I mentioned, one of my core wounds has always been around worthiness and my relationship with money. Life has a way of giving us mirrors, and for me, that mirror came through my marriage. I married one of the most financially responsible and frugal men I could find, which meant all of my childhood wounds about enoughness and money were reflected back to me on a daily basis.

Our relationship has been a catalyst for growth. I’ve pushed him outside of his comfort zone, and he’s pushed me outside of mine. We’ve both expanded so much, he went from questioning a $5 pack of cookies at the store to fully supporting me as I’ve invested multiple five figures into my own self-development coaching. Those investments allow me to hold women in their deepest desires and growth.

That’s when I truly understood: when we expand, those around us expand too. There’s always a ripple effect when we choose to alchemize our pain into power and live in a higher frequency.

I think our readers would appreciate hearing more about your values and what you think matters in life and career, etc. So our next question is along those lines. Where are smart people getting it totally wrong today?
t’s easy to assume that because we’re “smart,” we know better. Yet even the most intelligent among us fall into one of the biggest traps of our time: believing that if our addictions are socially acceptable or even celebrated, they must be harmless.

The truth? Numbing doesn’t discriminate. Whether it’s hours of scrolling, pouring another glass of wine, binging Netflix, shopping to fill a void, chasing the next promotion, obsessing over body image, or simply staying too busy to feel, these patterns all serve the same purpose: to keep us from sitting with ourselves.

Our egos love these attachments because they’re easier than facing what’s uncomfortable. But our souls? They’re asking for something deeper. They’re asking us to stop hiding behind what looks good on the outside and begin tending to what actually matters within.

The recently canonized Saint Carlo Acutis captured this truth with piercing clarity:
“Why do people care so much about the beauty of their bodies and not the beauty of their souls?”

What if the true measure of intelligence isn’t how much we achieve, produce, or polish, but how willing we are to do the inner work that leads to freedom?

Okay, so before we go, let’s tackle one more area. If you laid down your name, role, and possessions—what would remain?
When I strip away the labels, the roles, and the things I “own,” what I hope remains is the love I’ve given. Not the achievements, not the polished titles, but the energy of love that has moved through me into the world.

I am far from perfect. Yet I believe the love I’ve poured into my children, my partner, my clients, and every soul I’ve had the privilege to touch carries on. Love doesn’t vanish. It ripples. It changes form. It expands outward…beyond time, beyond circumstance, beyond me.

At the end of the day, everything else fades. What remains is the frequency of love.

Contact Info:

• Website: https://enthusiasmlab.com
• Instagram: https://www.instagram.com/enthusiasmlab/
• Linkedin: https://www.linkedin.com/in/julia-mason-niedzialek/
• Facebook: https://www.facebook.com/EnthusiasmLab

Image Credits
Photos Credit: Cassie Trebar of Cleveland Photography and Kimberly Rose of Footprints Fotomoments