Today we’d like to introduce you to Dana Seip.
Dana, we appreciate you taking the time to share your story with us today. Where does your story begin?
I was in the medical field for 17 years and was always obsessed with skin care. In 2011 I decided to go back to school for Esthetics. I started out in a high-end salon as well as worked for a plastic surgeon and a few other docs doing laser hair removal along with skin care. I just felt there was always more out there for me. I am trained in many different treatment areas and was always limited to a few in each place. In 2017 I was blessed with the opportunity to open a Day Spa (Daye Lily Beauty Bar and Boutique) in my small town of Mt. Orab, OH. I could then offer all the services I have always wanted along with additional boutique items in the front of the shop. My mom was retired and ran the front desk for me for the first 4 years (which I could not have done without her) while I provided all the services on my own. 2 years ago, my sister joined me in becoming a nail tech (she has thrived at doing so). When my mom stepped away a year ago, I had to hire a receptionist. She lasted for about 3 months and said she wanted to go to nail school, so she did with open arms from me lol. She now is my second amazing nail tech. With the growth of Daye Lily in the last, almost 5 years we are making the big leap by expanding into a much larger location to accommodate our growing staff and clients. This will again allow me to focus more on the advanced services I will be offering in the very near future (end of summer 2022).
I have always been asked… why Mt. Orab, there isn’t anything there. In my heart, I wanted Mt. Orab because I wanted to bring the City Services and experience to my small town. People have to drive so far for work; why drive that far to be pampered. I sure don’t want to if I don’t have to.
Another big question has been how did you get the name? I wanted something meaningful, and it just came to me one morning. Daye is my grandma’s maiden name, and Lily is for my grandpa; that was his favorite flower. My business revolves around family, so I couldn’t ask for a better name. Speaking of, my son also works for me doing reception, but he just graduated College and will be soon moving along in his career.
Our goal has always been for people to come in and feel like they are a part of our family when they leave. We love our Daye Lily family, ALL of them.
Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
I don’t really want to call any of them struggles as I would call them more setbacks. Covid, like for many closed us for about 9 weeks. We were very lucky that it was just that amount of time. Blessed again to have all the support that I had through that time. Expanding into a new location hasn’t been as fun as we had hoped, but it will be so worth it in the end.
Alright, so let’s switch gears a bit and talk business. What should we know?
We are a unique Day Spa/Boutique that specializes in skin care, nails, eyelash extensions, airbrush tanning, microneedling, waxing, brow laminations, microblading, lash lifts, ear piercing, and much more. We also have a dentist, Blonde and Botox, that does botox/fillers every 6 weeks. Adding to our amazing lineup a hair specialist, B. Taylor Salon, as well as a clothing boutique, Empowered Beauty by Loryn. These wonderful ladies will have their businesses within our business. We want each woman or man to leave here wanting to come back, not just for the services provided but because they feel comfortable in just being themselves and relaxing when they are here. It doesn’t get any better than that!
What makes you happy?
Seeing my family thrive in all the things they love. The closeness we have not just in our family life but in our work life as well.
Contact Info:
- Instagram: daye_lily_bbb
- Facebook: @dayelilybbb
Image Credits
Daye Lily
