Today we’d like to introduce you to Rachel Brooks
Hi Rachel, please kick things off for us with an introduction to yourself and your story.
My journey began with a deep desire to create something more—a life where purpose, freedom, and authenticity were at the forefront. I started my career in retail, where I learned the significance of leadership and personal responsibility, later transitioning into digital marketing and entrepreneurship. Over a decade in that environment taught me how to balance operations and marketing with human connection, laying the foundation for what would become my calling: empowering women to cultivate confidence, self-love, and authenticity.
Along the way, my personal growth and transformational journey intersected with my professional expertise in personal branding, business strategy, and digital marketing, which led me to create The Confident Woman, a movement and community designed to help women break free from limiting beliefs, live authentically, and embrace their full potential.
Through my award-winning book “Chasing Perfection: A Journey to Healing, Fitness, and Self-Love” and The Confident Woman Podcast, I share not just my story but actionable insights to help others reclaim their power, redefine success, and pursue their purpose with confidence. Today, I’m committed to building community and creating resources that educate, equip, and empower women to learn, grow, and thrive holistically—mentally, emotionally, physically, and spiritually.
The road hasn’t always been easy, but it has always been filled with purpose. Every challenge became a stepping stone, and through my platforms, I aim to inspire others to build lives rooted in personal freedom, faith, and authenticity.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
The road has been anything but smooth, and that’s what makes the journey real. I’ve faced setbacks, doubt, and moments where it felt easier to quit. Early on, I struggled with perfectionism, constantly trying to measure up to unrealistic standards. Building a brand from the ground up while maintaining authenticity wasn’t easy. There were times I faced rejection, burnout, and the financial pressures of entrepreneurship. But every challenge taught me resilience, reminding me that real growth happens when you embrace the messy, imperfect process.
What truly helped was learning that failure is part of the process—it’s not a setback, it’s a lesson. Each struggle became an opportunity to grow, to pivot, and to step more fully into my purpose. And now, I’m grateful for every bump in the road because they shaped who I am today and the impact I get to have on others.
Appreciate you sharing that. What else should we know about what you do?
I specialize in empowering women to create authentic, purpose-driven lives by blending personal branding, business strategy, and leadership development. My work is rooted in helping women not only grow professionally but thrive holistically—mentally, emotionally, and spiritually. Through initiatives like The Confident Woman and my award-winning book “Chasing Perfection,” I empower women to step into their potential, embrace their uniqueness, and build confidence. What sets me apart is my ability to bridge the gap between personal growth and professional success with an emphasis on authenticity and alignment.
We love surprises, fun facts and unexpected stories. Is there something you can share that might surprise us?
Something that might surprise people is that before I started The Confident Woman and wrote Chasing Perfection, I was actually pretty socially awkward and didn’t have much confidence in myself. People often see me now as this strong, empowering figure, but it’s been a journey. Fitness competitions taught me discipline, but it was really through journaling, faith, and figuring things out along the way that I grew. I’m always learning, and honestly, not fitting the traditional mold has been my secret to building an authentic life and business.
Contact Info:
- Website: https://www.iamrachelbrooks.com
- Instagram: https://instagram.com/iamrachelbrooks
- Facebook: https://facebook.com/iamrachelbrooks
