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Daily Inspiration: Meet David Jordan

Today we’d like to introduce you to David Jordan.

Hi David, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
My journey into sports media has been anything but traditional. I didn’t go through the typical college-to-career path or have a degree in this field. I really started with a camera, a love for sports, and a willingness to learn by doing. I began shooting local sports, events, and whatever opportunities I could create for myself, and I continued building from there.
Over the years, that hands-on experience opened doors for me to work across the NBA, WNBA, NFL, MLB, NCAA March Madness, collegiate athletics, and with organizations like the Cleveland Cavaliers. I’ve also had the opportunity to work on documentary projects, including projects surrounding athletes like JuJu Watkins. Every opportunity has helped me grow, build relationships, and understand more about the type of storyteller I want to become.
Now, I’m focused on continuing to develop as a cinematographer — strengthening my visual storytelling, expanding my creative skill set, and becoming more intentional with the stories I tell. My long-term vision is to build a career where I’m not just capturing moments, but helping shape the creative vision behind major sports stories and projects. I’m still building toward that, but I’m proud of how far I’ve come through a path that I created for myself.

I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
It definitely hasn’t been a smooth road. One of the biggest challenges has been taking a non-traditional path and trying to build a career without the typical degree or roadmap that a lot of people in this industry have. There were definitely moments where I questioned whether I was doing enough or whether the opportunities I wanted would ever come.
A lot of my growth has come from having to create opportunities for myself, deal with rejection, and continue pushing even when things weren’t moving as quickly as I wanted. There were times when I had to take smaller opportunities, freelance, network, and prove myself over and over again before getting access to bigger stages.
Financially and professionally, there have also been seasons where things were uncertain, but those experiences taught me to be resourceful, patient, and consistent. Looking back, I think those struggles have made me appreciate every opportunity I’ve received even more.
I’m still figuring things out and continuing to grow, but I’ve learned that not having a traditional path doesn’t mean you can’t build the career you envision. Sometimes you just have to be willing to create your own lane and keep going.

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
My work is centered around sports storytelling and visual content. I specialize in creating stories that’s captures the energy, emotion, and personality behind whatever I’m shooting whether that’s an athlete, a team, a brand, or a major event.

I think I’m best known for being able to capture moments that feel authentic and cinematic. I’m always looking beyond just getting the shot and thinking about the story, the emotion, the composition, and how the final piece should make someone feel.
What I’m most proud of is the body of work I’ve built without taking the traditional route. I’ve been able to create opportunities for myself and earn access to some incredible stages through consistency, relationships, and simply continuing to improve my craft.

What sets me apart is that I’m not interested in being just a “cameraman” or someone who presses record. I’m working toward becoming a cinematographer and a well-rounded creative who understands the entire visual storytelling process. I want to contribute to the creative vision, not just execute it. That’s the direction I’m continuing to build toward, and I think my combination of real-world experience, versatility, and willingness to keep learning is what separates me.

What has been the most important lesson you’ve learned along your journey?
I think the biggest lesson I’ve learned is to stop worrying so much about whether my journey looks like everybody else’s. Because mine definitely doesn’t. I didn’t have the traditional college-to-career path, and for a long time I felt like that meant I was behind or had something to prove.
But looking back, a lot of the things I’m most proud of came from figuring it out as I went. I’ve had to create opportunities for myself, hear “no” a few times, take chances, build relationships, and just keep showing up. There were definitely times when I questioned if I was on the right path, but every experience taught me something and got me a little closer to where I want to be.
I’ve learned that you don’t have to have everything figured out. You just have to keep moving, keep improving, and trust that the work you’re putting in will eventually open the right doors. That’s something I’m still reminding myself of today as I continue working toward becoming the cinematographer and creative I know I can be.

Contact Info:

Person setting up a table with sports banners and a football-themed display in an indoor hallway.

Basketball team seated and standing on court during game, players in white and green uniforms, some sitting, some standing, with spectators in background.

Group of basketball players and staff on court, some clapping and talking, arena seats in background, Horizon League Basketball sign visible.

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Two female basketball players hugging on the court, one in a black uniform, the other in a white uniform, with a third player nearby.

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Two people standing in front of display cases with sports memorabilia, one being interviewed or filmed, in a hallway.

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Two men shaking hands at NBA Summer League event, with banners reading 'Legends of Sport' and a large NBA Summer League logo.

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