Today we’d like to introduce you to Erik Loomis and Dr. Satinder Bharaj. Them and their team share their story with us below:
Pahhni® Premium High pH Alkaline Water is a private startup company located in Hamilton, Ohio. Pahhni® was founded in January 2021 by Dr. Satinder S. Bharaj and Erik D. Loomis, both highly experienced professionals who have fortune 50 experience in manufacturing, quality, regulatory, and marketing of CPG products. They have lived in the Greater Cincinnati area for the last 40+ years with their families and are happy to call it home.
How we got started:
We have always talked about starting a business together. The growth and scientific advancements around alkaline water made a high pH bottled water an obvious choice. We would have tea quite often and discuss how “Chai Tea” is really ”Tea Tea” since Chai means Tea in several different languages. Erik then asked Satinder, “How do you say “water” in your native language?” and that’s how Pahhni® was born.
What makes Pahhni® unique from other bottle waters?
In addition to the benefits of drinking alkaline water, Pahhni® starts with the best-tasting water in the world and makes it a little better. Natural limestone filtration provides a different process than many of the other players in the alkaline water industry. It’s better because we don’t have to ionize or electrolyze the water, so it maintains its natural composition, which is a huge part of the award-winning great taste. Additionally, alkaline water has been clinically proven to provide superior hydration vs. non-alkaline water. This means you will re-hydrate faster, which is important to active consumers.
Pahhni® is also committed to giving back and supporting the communities in which we live and work, the families who support the business, and the environment. In addition to the great natural taste, a portion of our profits are donated to OceanConservancey.org on behalf of CH4 Global, two organizations who are dedicated to preserving – and ultimately saving – our planet. Buying our water helps YOU – and helps the planet.
Our Core values set us apart from other bottled water companies.
Quality – we will provide the highest quality products at all times. No shortcuts, no exceptions.
Integrity – doing the right thing in all aspects of the business, is our #1 priority.
Family/Community First – being a family-owned business, we want to make sure that our employees and surrounding communities are taken care of. We have laid the groundwork to be anything but a traditional company.
Environmental Responsibility – in addition to having 100% recyclable bottles and donating money to worthwhile causes, we are always looking out for better solutions for environmentally friendly materials. We only have one planet; let’s take care of it.
What does the future hold for us?
Pahhni® has big plans for the future! Our award-winning high pH alkaline source water, which is the backbone of our unique product line, will expand to include natural flavors and other natural healthy formulations using science-driven advancements to go beyond “great taste and hydration.” Stay tuned!
Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
Covid and the issues it created (supply chain, timing delays, the great resignation) delayed our construction by 8 months. This has been the biggest obstacle so far – but it is now behind us.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar, what can you tell them about what you do?
We are most proud of starting our own company in a difficult period of time.
We are both highly experienced professionals who have fortune 50 experience in manufacturing, quality, regulatory, and marketing of CPG products. We put the Consumer first and plan to create a product experience that is 2nd to none.
Before we let you go, we’ve got to ask if you have any advice for those who are just starting out.
Do your homework, prepare for the unexpected, and assume you won’t meet any of your timelines. Have a plan B. Make sure your business plan is solid and not full of “maybes.” Once you have your business plan, have successful professionals vet you’re thinking and help you refine if needed.
Also – be prepared to put in the work; this is not a part-time or even full-time job – it’s going to be your life…if you want to be successful.
Contact Info:
- Website: https://pahhniwater.com/
- Instagram: https://www.instagram.com/pahhniwater/
