Today we’d like to introduce you to Molly Boatman.
Hi Molly, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
The ‘design side’ of Molly Boatman Dot Com began sometime in 2016 while I was in college. I majored in graphic design & advertising so as I became more confident in my abilities, I began to create posters for friends as birthday gifts and help my sister’s business by making free marketing materials. As word got around town, I soon had people calling me for paying work, looking to redesign their business’s logo, or needing advertising campaigns created and implemented. The projects kept growing, so I purchased the domain mollyboatman.com, uploaded my design portfolio, linked an email, and things took off from there. I never imagined running my own business, it’s more something that I just fell into, but it’s been a great journey and I’ve loved all the unique things I’ve been able to create for so many clients!
The better-known ‘art side’ of Molly Boatman Dot Com has always existed per se, as I’ve been creating art for as long as I can remember, but specifically, my photocards came to life during the Covid lockdown of August 2020.
As an extra special way to stay in touch with friends and family while apart, we mailed handwritten cards… There is nothing quite like the joy of getting an unexpected piece of snail mail nowadays! We started with the extra greeting cards laying around our house, but once those ran out, my mom had the idea of making our own cards. I was able to find blank notecards with a window large enough to frame a 4×6 photograph, so we printed off a handful of favorite photos I had captured recently – images like flowers from our backyard, sunsets from an evening drive, farm animal friends, ‘local landmarks’ like our county courthouse, and a wooden bridge on the town’s bike trail – and we mailed out around 40 cards. The response I received back was incredible! Numerous people wanted to purchase cards so that they could mail them on… some people even wanted cards just to keep and frame for themselves simply because they enjoyed the images so much!
My only intention when I first created the photocards was to spread joy, and that is still my #1 goal today when selling them.
It’s crazy to look back and see how my little Covid quarantine project began as just a few local photos but has expanded to a collection of over 250 images and counting!
I’m sure you wouldn’t say it’s been obstacle-free, but so far would you say the journey has been a fairly smooth road?
Although my photocards have always been received incredibly well, it hasn’t been a smooth road. Launching something new during Covid brought unique difficulties that still pop up from time to time – issues like being able to keep supplies in stock, order delivery delays, and quality issues have been my most common. Each time I run into a new roadblock, I learn how to be better prepared for the situation next time – I’ve learned to buy in bulk and order early, offer ‘porch-pick ups’ and free local delivery, I meticulously inspect every card frame, and will only print at a select location because of the high quality.
Physical obstacles aside, another challenge that I’ve faced with my card business is that I’m a total introvert – so putting my product (and myself) out there, talking to new customers, cold calling businesses, etc. is always nerve-racking and exhausting! Luckily, I have an amazing sister, Shelby, who has always encouraged me and promotes my business wherever she goes. We joke that she hands out my business card more often than I do! I’d be lost without her; she is my best friend and I owe a large part of my success to her.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
My name is Molly Boatman, I’m 25, a Wilmington native, and I own and operate Molly Boatman Dot Com – an art & design business. On the ‘design side’ of my business, I offer a wide variety of graphic design and marketing services such as – advertising campaigns, branding packages, content distribution plans, photography & digital editing, marketing strategies, platform management, print & digital design, public relations, website creation & management (HTML 5 & CSS 3 if needed), digital illustration, and more… Basically no matter what you’re looking for, I’m the girl to call! The better-known ‘art side’ of my business is mainly comprised of my photocards (mailable 5×7 blank notecards with a photograph cover highlighting the unseen beauty Of Clinton County, Ohio) but also consists of a variety of fine art, a line of illustrated children’s posters, selection of larger photography prints, and embroidery/cross-stitch pieces.
I also love custom orders so, if you have an idea but you’re not sure how to go about creating it, call me! I’d be honored to bring your vision to life.
We’d be interested to hear your thoughts on luck and what role, if any, you feel it’s played for you?
I’d like to think that skill and luck play even roles in my business. Some of my best images came from ‘being in the right place at the right time’ and having something with me to capture that moment. With that being said though, anytime I pull out a camera – whether it be an iPhone or my Nikon, I’m instantly running through a ‘checklist’ in my head… is this over or underexposed, are we in focus, what is showing in the background, is this a creative composure, etc… I might take 30 or more shots of that subject, but in the end, only one image will make the final cut and be published as a card.
- Market special: 3 cards – $10
- Market single card – $4
- Local Boutiques: Single card – $4.25
- Bundle & package deals available via my Facebook page – follow to catch one!
- Custom/large size prints available by request – Prices vary
- Website: www.mollyboatman.com
- Facebook: www.Facebook.com/mollyboatmandotcom
- Other: www.Etsy.com/shop/mollyboatmandotcom