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Hidden Gems: Meet Sonya Moore of Moore Planning & Consulting

Today we’d like to introduce you to Sonya Moore. 

Hi Sonya, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstories with our readers?
Wow – where do I start? First, I’m a child of God, daughter, a daddy’s girl 💕, a wife of twenty-three years, a mother of two young adults, a dog lover, and the CEO/Owner of my own boutique administrative consulting and support firm, Moore Planning & Consulting. As a child, I always was the go-to person if someone needed help organizing an event, brainstorming an idea, leading a group, etc. Using my administrative skills just came naturally to me. So much so that I even went to a vocational school in high school for business. That’s where I fell in love with the office life and it became my dream to become a secretary. I absolutely loved typing, organizing, filing, and learning all the skills of being a secretary. I was determined to be THE best secretary there was and I was! While most in high school were working in clothing stores or restaurants, I was working in offices. I loved everything about the office – wearing suits and heels, carrying briefcases, the hustle-and-bustle of downtown, and most of all, office supplies😊! After graduating and getting my associate’s degree, I remained in the secretarial field for 10 years working as a Legal Assistant for two of the largest law firms in Cincinnati, Ohio, and as an Executive Assistant for one of the largest banks in the U.S. But what I didn’t know is that my career wasn’t going to stop at being a secretary, it was actually creating the foundation for my business 30 years later! I just didn’t know it at the time. 

I loved being a secretary until one day I just didn’t anymore. I was bored. It was no longer stimulating me. I needed more and I felt that I could actually be the executive I was working for, not just supporting them. So, I made the decision to return to college to get my Bachelor’s Degree. I worked full-time during the day and went to college at night, earning my Bachelor’s Degree in 18 months. It was a struggle but I did it. I knew it was necessary to get to my next. It was time for me to reinvent myself. It would be the first of many to make me who I am today. 

We all face challenges, but looking back would you describe it as a relatively smooth road?
It has not been a smooth road. When I achieved my degree, I thought it would be easy for me to transition into a new position at my current employer making more money. I was wrong. They struggled to “see” me in a manager role because they only saw me as a secretary. Degree or not, they were not going to promote me. I was devastated. And on top of that, with my 10+ years of secretarial experience, I was making really good money and soon learned that pursuing entry-level positions in marketing had a salary significantly lower than my current secretarial salary. I was shocked yet again. But even in my early twenties, I was wise enough to know that being degreed would eventually earn me more money and fulfillment in the long run. And, I refused to be pigeonholed. So, I made the hard decision to walk away from a good-paying job to reinvent myself elsewhere by taking a major temporary pay cut. People thought I was crazy, but I knew my God-given gifts were not being fully utilized and changes were needed to create personal and professional fulfillment. Was it risky? Absolutely it was because by this time, I was married with a family but knew the leap of faith was needed to make the career shift to operate in my “zone of genius”. I had to bet on me and go for it. 

Eventually, I landed my first management position which set the trajectory for my decade-plus career, with me landing positions with two Fortune 500 companies working in marketing, operations, project management, and human resource/learning and development. I had successfully shifted from secretary to an executive by leveraging my secretarial and leadership skills in Corporate America. Again, I loved it until one day I didn’t. The corporate landscape was changing and so was I. I felt like I didn’t have much control over my career path and it was making me very unhappy. So just like when I was a secretary, I realized I needed another change. It was time for me to leave Corporate America and reinvent myself again. This time, I was going to bet on me and begin my journey in entrepreneurship. I did and I haven’t looked back since working in my business full time in 2018. 

Now, I help small business owners reinvent themselves when they can’t see their next level or they don’t know how to get to their next level. I know all too well that reinventing yourself is sometimes necessary by taking what you already know, changing it up a little, or adding to it, to start fresh. When those times happen, you think you are at a “stop sign” but you are actually at a “speed bump” and you need someone to connect the dots for you, so you can unlock your full potential. Because of my moments of reinvention, this is what I do with business owners and team leaders. I know the feeling, so I can help. I take ideas out of their head, organize them, and put them on paper so they can see how to reinvent themselves (or their business), using my administrative skills, so they can turn their ideas into income and get back to being happy and loving what they do best. 

Appreciate you sharing that. What should we know about Moore Planning & Consulting LLC?
Moore Planning & Consulting (MPC) is a virtual administrative consulting and support firm that specializes in helping overwhelmed entrepreneurs and team leaders gain peace and order with planning and processes to make business more profitable. 

My signature system focuses on three areas: STRATEGY: Remove overwhelm, get unstuck and organize your ideas. Create a step-by-step roadmap to attract leads (or empower teams), stay focused, and increase revenue – faster; STRUCTURE: Grow your business with an infrastructure of processes, back-office systems, and automation that support where you are, and where you are going so you can get more done with less time. SUPPORT: Supercharge your communication and administrative efforts with the support that will help you stay visible, be consistent, and build trust with current and prospective clients or partners. 

MPC is known for its Ideas to Income strategic planning session which is the first step in the signature system. 

When working with MPC, we work with you, so you don’t feel alone. We also help you grow into the role of being CEO (or team leader) by helping you change behaviors and develop new habits to grow a healthy and sustainable business and empowered team. We don’t just tell you what to do, we help you do it! 

Before we let you go, we’ve got to ask if you have any advice for those who are just starting out?
Create a strategic plan for your business and if you don’t know how hire someone to help you. It’s a game-changer for your business and a very important step that many business owners overlook or simply don’t do because they just start “doing” the work without knowing why and what they want to achieve when doing it. This causes wasted time and money. Writing down your ideas breathe life into them. This important step connects you to what you want to build, so every step is made with intention, so you can make better decisions and you and your business are taken seriously. Strategic plans should be reviewed often and updated frequently. It’s the compass for your business that unlocks future revenue faster. If you need help, reach out to me. I’d love to help you reinvent yourself and/or your business! 

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Image Credits
Courtney Simone Photography

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