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Community Highlights: Meet Tommiesha & Jasmine Winston-Tate of Black Mentality Clothing

Today we’d like to introduce you to Tommiesha & Jasmine Winston-Tate. 

Hi Tommiesha & Jasmine, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
Black Mentality Clothing is an online eCommerce, black women-owned, gender-fluid luxury streetwear clothing brand based in Cleveland, Ohio. Our brand’s mission is to bring awareness to black mental health and bring unity and empowerment throughout our communities. We cater to men (unisex) and women. We strive to bring the most comfortable, stylish, and inclusive fashion wear. We provide a lifestyle of fashion and a lifetime of experiences. Our vision has always been to become a universal household name for the culture but to ultimately remain inclusive. We offer a variety of jogging suits, tracksuits, short sets, tee-shirts, hats, and more. BMC is where luxury meets streetwear. We wanted to create a brand that stood for unity like our slogan states B.U.W.C.O meaning By Uniting We Can Overcome. We know that Clothing is a universal non-verbal language, so what other way to show unity & bring awareness to POC mental health than through the clothes you wear provided by our brand. Also, what makes us proud is that Black Mentality Clothing was built out of love, my Fiancé & I wanted to start a company together that really embodied us as an item. With Jas being more masculine presenting and I, the feminine appearing, we wanted to create a common space where all genders & non-binary identifying (unisex) persons will be comfortable in their skin, as their most authentic self, in a brand that appreciated them in all forms, shapes & sizes. Each piece is equally created by our joined ideas which fuels us not only in business but also as life partners. BMC means the world to us & we can’t wait until the whole world owns a piece of our love-filled creation. 

We all face challenges, but looking back would you describe it as a relatively smooth road?
Being honest this road has not been easy, building consistent brand awareness & driving sales through our website has been very challenging, but we’ve realized that the more pop-up shops that we attend helps get our brand in front of many potential buyers & publicity. Being Self-funded without a huge marketing budget knowing we want to reach bigger demographics has also been a challenge within itself. 

Appreciate you sharing that. What should we know about Black Mentality Clothing?
Our mission and business goals are to become large enough to help bring awareness to black mental health and build up communities by providing jobs, changing lives, and giving back to those in need! We’re very intentional and consistent when it comes to showing up for our brand. We use every social media platform to attack and expand marketing in any way. 

BMC specializes in gender-fluid luxury streetwear which includes jogging suits, tracksuits, t-shirts, dresses, short sets, hats, etc. 

What sets us apart from the masses is our unique designs, our powerful mission statement, and our top-tier customer service. We’re dedicated to the experience that we provide from first point of contact. We’re a brand that prioritizes diversity and inclusion. 

BMC is most proud of the creative freedom our brand has devised and also BMC has given us another reason to spend all of our time together, sharing the same space, exchanging ideas, allocating our deepest dreams & executing them to the fullest for our future. what excites us is the financial freedom and the endless opportunities to take back control of our free time, and the scope to positively impact our community & eventually provide jobs. Once we become a big enough entity, we plan to start a scholarship fund to give back to other LGBTQ+ POC college students studying business to become or expand their endeavors. Lastly, one of our proudest moments was actually having young M.A wear one of our signature tracksuits which was exciting. 

Alright so before we go can you talk to us a bit about how people can work with you, collaborate with you or support you?
People can support us by shopping our brand, reposting our brand post on all social media platforms & we also accept donations to further support our product production. 

Follow us on IG: @blackmentalityclothing216 

Email: bmcboutiqueInfo@gmail.com

Facebook: JasMonetBMC 

Pricing:

  • Jogging suits $97.18 (after tax)
  • Tee-shirts $37 (after tax)
  • Bucket & Trucker Hats $37 (after tax)
  • Dresses $35 (after tax)

Contact Info:

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